Adam Goldenberg might be a young man, but when it comes to establishing a true online presence, some people say he is a veteran branding genius along with his business partner Don Ressler. The pair are the founders of JustFab, an e-commerce fashion retailer that sells subscription memberships. The two are very successful at launching new companies in today’s marketplace and boast an impressive resume.
JustFab sells trendy shoes, handbags, clothing and accessories at affordable prices with excellent quality on digitalexperience.nrf.com. Whatever a woman’s style is, JustFab has it and will personalize a boutique filled with individual favorites. When a shopper joins as a VIP member, then the fun begins, with savings up to 30% off regular pricing and the earning of points towards free loyalty items. The variety is quite huge, with more than 1,000 shoe styles to go crazy over. Maybe that is why there are 4 million members worldwide under the JustFab shopping umbrella.
Adam Goldenberg has always possessed a smart entrepreneurial spirit; at age 16, he was already establishing cool companies like Gamer’s Alliance Inc., an advertising network of gaming sites.
JustFab is an L.A. start-up that seems to have found continued success where other competitors have failed. One of the reasons could be the in-house concept. JustFab’s pros design and manufacture the product themselves, which helps them keep an amazing quality at an amazing value to their members.
Buying apparel and accessories online has become a big deal, and Adam Goldenberg sees the wave of the future in e-commerce. He has stated often that in 20 years, half of all shopping will be done online, estimating that another $150 billion is up for grabs in storefront retail. So, Adam Goldenberg and Don Ressler are also planning to set up more brick and mortar stores to cover all their fabulous JustFab bases.
The JustFab umbrella also features more online off-shoots like Fabletics. The company was co-founded by Adam Goldenberg, Don Ressler and actress Kate Hudson. The subscription retailer sells trendy active wear like leggings, tees, tanks, cropped bra tops, yoga pants, swimsuits and comfy dresses.
Fabletics is also in the building process, stating that within five years, they will construct up to 100 Fabletics brick and mortar stores across the United States.
Meantime, watch for JustFab to go public soon. The rumors are circulating, and IPO expert Todd Tappin has been hired as the brand’s chief financial officer.